WhatsApp Launches TV Campaign to Fight Against Fake News
WhatsApp Launches TV Campaign to Fight Against Fake News

Starting Monday, WhatsApp Launches TV Campaign to Fight Against Fake News in India. The Company has signed up Filmmaker and director Shirsha Guha Thakurta to make three 60 seconds videos that explain. The video explains what all the dangerous situation that could happen because of Fake news are.

Shirsha Guha Thakurta works as the unit director in several Indian films like Phoonk, Rann, and Contract. She is currently the founder and Director of OINK Films.

Talking about WhatsApp Campaigning to curb fake news in India, Previously WhatsApp runs two phases of radio campaign. The first one back in August this year which serves on 46 AIR Radio stations in states like Bihar, Jharkhand, MP, UP, Rajasthan, Chhattisgarh. However, In the second one, this campaign grows over 89 AIR Radio stations. This time it runs on states like Andhra Pradesh, Assam, West Bengal, Maharastra, Karnataka, Gujarat, Tamil Naidu.

WhatsApp Launches TV Campaign to Fight Against Fake News: Details

Now, WhatsApp First TV Campaign right before Assembly elections in Rajasthan and Telangana runs in 9 languages. Beside Television, you find these three 60 second videos also on Facebook and YouTube.

We all know how false messaging leads to the tremendous growth of lynching problems in our country. All happens because people don’t know how to tackle the features of this instant messaging platform. Previously, WhatsApp also posts an ad on popular Indian Newspapers in several regions across India to aware people about fake news. In this series, WhatsApp also introduces a feature called Forwarded Label, if someone forwards you a message. Also, the company appoints a Grievance officer for our country to lodge users problems and queries.

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