Last week we reported about Flipkart video streaming service called Flipkart Videos, and now it is available on Flipkart Official Shopping App. The company, however, may plan to launch a separate app for the same service in coming days. Right now, Flipkart Videos is only available for the Android Platform and looks forward to stepping into the iOS Platform in coming days.
Right now, Flipkart Videos doesn’t offer original contents of their own, however, aggregate materials from other OTT services like TVF, Dice Media, VIU, Voot and Arre.
On Flipkart Videos, you could watch movies and TV Shows for free in the Hindi Language as the platform currently looks forward to targeting mostly Indian Viewers. However, The platform may integrate contents in other languages as well in the coming days.
You can access Flipkart Video in the left navigation drawer of the officials Flipkart Shopping Android App.
There is one more feature Flipkart Introduces along with Flipkart Video that is called Flipkart Ideas. You can think of Flipkart Idea as a social e-commerce tab where users interact with brands and their product in an Instagram Styled Feed. Flipkart Ideas also gives the user the ability to buy a product while scrolling the feed. Users can also Follow the Brand or Like, Share and Save the product. Again Flipkart Idea is also available to only Android users for now and will soon open to iOS users too.
Right now, Flipkart has around 100 Million Registered users, and with this Idea, Flipkart looks forward to hitting into the OTT market as well.